Resources
Silent Signals: Rethinking Communication in CX
Have you ever been in a rush, running through a busy airport, straining to hear announcements related to your flight? Take a moment to think about what that experience would be if you couldn’t hear any of it. In a world where sound dominates com...
Inclusive CX: Connect Direct Improves CX for Deaf Customers
Explore this valuable resource to enhance your customer experience practice.
How Customer Satisfaction Drives Revenue Growth
In the world of business, making more money boils down to three main things: getting existing customers to buy again, encouraging them to spend more each time, and bringing in new customers. Think of it as a musical symphony where customer satisfaction sets the tone for revenue growth.
The First Six Months of 2025 - A Mixed Bag
In the first half of 2025, the Canadian CX landscape underwent a significant transformation, shaped by technological advancements, evolving consumer preferences
From Insight to Impact: How CX Leaders Can Turn Data Into Action
This blog post originally appeared at https://www.sgconsulting.ca/blog/2025/7/10/from-insight-to-impact-how-cx-leaders-can-turn-data-into-action Customer experi
Preparing for the 2026 Board Nominating Process: What to Expect
Serving on CXPA’s Nominating Committee is one of the most rewarding—and challenging—roles among my many CXPA volunteer roles. It is rewarding because it provide
Inclusive design is how customer experience becomes truly human
One of the 2025 initiatives of the Diversity Advancement Committee is to increase awareness of the business growth potential surrounding serving different diver
3 Things You Can Do Now to Prepare for CX Day
The continuing theme of CX Day, celebrated on the first Tuesday in October each year, is “good CX delivers better outcomes for customers, employees, and organiz
CX During the GCC Travel Season: How to Design for Shifting Emotional & Functional Needs
As temperatures rise across the GCC and schools break for summer, the region enters its annual travel season. Airports buzz with families heading for cooler des
My Journey to Becoming a CCXP
I have been in this industry for more years than I care to admit. I have been in the business of creating me morable customer experiences from the first time I
“Success Coaching”: Coaching the Humans Behind Human-Centered Experiences
What if one of the most powerful ways to transform customer experience wasn’t a shiny new platform or a seismic re-org—but a quiet, consistent conversation? Tha
Why EMEA is a fertile ground for CX innovation
Editor’s Note: This piece by Andrea Van Bloois Romero highlights the very principles CXPA celebrates through its Proven Business Impact (PBI) program—where cust