Thank you for celebrating CX Day with us October 6!  Catch up on the events of the day at https://cxpaglobal.org/cxday

Discover CXPA member success stories

Why CXPA Members Join and Stay

Every customer experience professional’s journey is unique, but a common thread runs through the stories shared here: the power of connection, learning, and professional growth within a trusted global community. 

As the leading non-profit organization dedicated to advancing customer experience as a respected business discipline since 2011, CXPA brings together professionals from more than 70 countries to share knowledge, build meaningful relationships, develop new capabilities, and elevate the impact of CX around the world. 

Whether members are pursuing certification, expanding their strategic influence, finding new career opportunities, volunteering alongside peers, or simply learning from practitioners across diverse regions and industries, these testimonials reflect the real-world value of belonging to a global community united by a passion for creating better outcomes for customers, employees, organizations, and society.

What Your Peers are Saying

Debi Potgieter, CCXP

There is something powerful about being part of a global community committed to raising the CX standard. It is not just WHAT we do but more importantly WHO we become through the work.

Debi Potgieter, CCXP Founder, XMwize Solutions | South Africa
Mariana De Marchi, CCXP

I got the job BECAUSE of the CXPA! I found the job posting in our community and I couldn't be happier. Always glad to be a member and active participant in our CXPA and CCXP communities. Thank you for all your help, support, events and hard work.

Mariana De Marchi, CCXP Directrice Expérience Client, Samuelsohn Ltd | Canada
Younis Barakat, CCXP

Proud. Grateful. Energized! To see my name among global CX leaders as a newly certified CCXP is more than a career milestone , it’s a reflection of passion, purpose, and persistence. This recognition by CXPA reaffirms my commitment to designing and delivering experiences that matter for customers, employees, and communities.

Younis Barakat, CCXP Customer Experience, Saudi Airlines | Saudi Arabia
Egidio Lacanna, CCXP

I am very happy to be part of the CXPA. Since I started to engage with the CX Book of Knowledge, my work has changed from operational to strategic. I am still learning a lot!

Egidio Lacanna, CCXP Manager, Technical Service & Customer Excellence, EMEA, QIAGEN | Poland
Lynn Hunsaker, CCXP

I've enjoyed numerous opportunities to volunteer at CXPA over these past 14 years. I treasure the many friendships gained through these interactions. It's an honor to continue helping CX professionals elevate their practices and career potential.

Lynn Hunsaker, CCXP Chief Customer Officer, ClearAction Continuum | United States
Alykhan Jadavji

As a proud CXPA member, it’s great to be part of a global community of customer experience practitioners - sharing ideas, learning from each other and continuing to raise the bar on the experiences we create.

Alykhan Jadavji District Vice President, TD | Canada
Anh Hoang, CCXP

On a personal note, just over a year since earning my CCXP, I feel moved and proud — not for the certificate or title, but for being part of a professional, supportive community where we continuously learn, share, and grow together. Grateful for the journey and excited for what’s next.

Anh Hoang, CCXP Chief Experience Officer, Zenify | Vietnam

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