Hanadi AlAali

Visionary aviation executive and board member with over 20 years of leadership experience in business and service transformation, driving customer experience, product innovation, loyalty programs, marketing, and brand transformation at Gulf Air. As Chief Customer Experience Officer and Chairman of key strategic committees; including Skytrax, Product, IFE, and Group Sponsorship; I oversee Gulf Air’s premium service strategy, cross-functional performance, and global brand elevation.
Recognized for building high-performing, customer-centric cultures and orchestrating transformation programs that enhance both employee engagement and customer satisfaction. Delivered measurable results through leadership excellence, achieving major turnarounds in NPS, Skytrax ratings, and engagement scores, and aligning people, product, and performance to drive sustainable growth and brand differentiation.