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My journey into CX began with a passion for understanding customer needs and designing experiences that truly resonate. Over time, I've developed a strong foundation in user-centered design, journey mapping, and cross-functional collaboration. Right now, I'm focused on enhancing digital touchpoints and streamlining feedback loops to improve customer satisfaction and retention. I’m especially interested in how data and empathy can work together to drive meaningful change. A fun fact about me is... I’m a big fan of visual storytelling and often use sticky notes to sketch out ideas before diving into design tools. It helps me think more creatively!