Liezel Jonkheid, CCXP

I’m Liezel a curious explorer of customer emotion, behaviour, and decision-making. I believe great customer experience starts with truly listening, not just measuring, and with understanding the stories behind the data.

My work focuses on helping organisations bring the voice of the customer into real conversations and decisions, in a way that is practical, human-centred, and meaningful for both customers and teams. I’m excited to connect, exchange ideas, and learn from this global CXPA community, and to contribute where I can as we continue to elevate the CX discipline together.