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CX Manager
Hello CXPA community,
I'm Abdulaziz, a CX professional working across banking and professional services, where I lead experience improvement initiatives and connect them to measurable business value. Through Guide Experience, I also support organizations in the region with CX strategy and service design engagements.
My focus is on turning customer insight into decisions that matter — journey design, measurement systems, and the operational programs that make CX real rather than aspirational.
Beyond client work, I write and facilitate discussions on the practical tensions CX professionals face daily — where good intentions meet organizational reality. I'm currently working toward my CCXP certification, and I see it as part of a broader commitment to strengthening the profession in the Arabic-speaking region.
Looking forward to connecting with others who take this work seriously.
